It’s all about the office
General No Comments »I do like Esquire magazine. The material is very interesting and relaxing and the same time. What I don’t like - is the amount of advertising in there. I think that it occupies more than 50% of the pages. And I don’t think anyone likes it in such amount.
But there is a decision - dear Esquire - get rid of your office. Organize your business processes so that you will not need your office, work with freelancers and pay them good money. You will get even better magazine and will not be so dependent of the advertising. At "Mann, Ivanov & Ferber" we work without office - and the result is, we are one of the leaders.
Tags: work without office, no office, new structure, business process optimization, mann ivanov & ferber
I was already asked by a my international friends about my new job. I promised to write about it - and here I go. It’s 3 weeks since I am brand manager (editor) in publishing house 
