It’s all about the office

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I do like Esquire magazine. The material is very interesting and relaxing and the same time. What I don’t like - is the amount of advertising in there. I think that it occupies more than 50% of the pages. And I don’t think anyone likes it in such amount.

But there is a decision - dear Esquire - get rid of your office. Organize your business processes so that you will not need your office, work with freelancers and pay them good money. You will get even better magazine and will not be so dependent of the advertising. At "Mann, Ivanov & Ferber" we work without office - and the result is, we are one of the leaders.

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New job

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I was already asked by a my international friends about my new job. I promised to write about it - and here I go. It’s 3 weeks since I am brand manager (editor) in publishing house Mann, Ivanov & Ferber. I’m proud to be manager of the "Stockholm School of Economics" book series, where Tom Peters, Jim Collins, Jesper Kunde, Jonas Riderrstrale and Kjell Nordstrem were published.

You will ask me a question - why I quit with free-agent? The answer is - I didn’t. Our publishing house isn’t a common type of company as you may think. First of all - we don’t have office. Being one of leading publishers in Russia - we don’t have office. As Michael Ivanov said to me "we are a pack of free agents, working together on one project".
We got a fantastic team - very productive, clever and simply good people. And finally books were always my passion - so working in this kind of publishing house is really great.

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